Find your direction.
Clarify your message, your audience, and the content pillars that give every post a purpose.
YOUR BUSINESS. MY PERSONAL COMMITMENT.
Your brand.
A real person
behind it.
I’m Miriam Otano. Your strategy partner, content planner, and the person helping your business show up with purpose.
Let’s meetExplore ways to work togetherLess guesswork. More presence.
Personal by design.
FOR THE BUSINESSES THAT MAKE A COMMUNITY.
Salons & barbershops · Local shops · Service businesses
MEET YOUR CONTENT PARTNER
You run your business.
I help tell its story.
HANDS-ON BRAND EXPERIENCE
Every brand has
its own voice.
My social-media work has spanned creator technology, education, fashion, and consumer products. I bring that range to the way I approach your business: understand its audience, find its voice, and show up consistently.
SOCIAL-MEDIA EXPERIENCE WITH
Vadera CapitalTechnology
Vadera PulseCreator platform
vaderaUEducation
Vera WearFashion & beauty
VAGARiConsumer productsA LITTLE CLARITY GOES A LONG WAY
From “what do I post?”
to “we’ve got a plan.”
Thoughtful strategy. On-brand content.
Consistent, hands-on support.
Show up as yourself.
Turn your photos, footage, and ideas into captions, graphics, and short-form content that feel like your business.
Get your time back.
From planning and publishing to reviewing performance, keep your social presence moving without doing it all alone.
WAYS TO WORK TOGETHER
Your next step.
Not someone else’s formula.
THE REFRESH
Brand & Social Reset
$349 one time
For an existing presence that needs a clearer, more cohesive direction.
- Social media audit
- Profile & bio optimization
- Messaging updates
- Visual direction & action plan
THE ROADMAP
Growth Foundation
$750 one time
For a business ready to connect its message, channels, and content.
- Digital presence audit
- Brand positioning & content pillars
- Instagram/Facebook optimization
- 30-day strategy & growth roadmap
THE ONGOING PARTNERSHIP
Social Media Management
from $1,000 /mo
For a business that needs a plan—and someone to help carry it through.
- Up to 16 primary posts/Reels monthly
- Editing from your supplied footage
- Captions, graphics & publishing
- Monthly analytics & optimization
Monthly management begins with a three-month commitment, then continues month-to-month. The 16 primary pieces are a total across posts and Reels. Platforms, Stories, distribution, and engagement are agreed in your proposal. On-site filming, professional photography, paid advertising, and ad spend are separate.
Just need focused support?
Social Media Audit — $199
A focused review with practical recommendations.
30-Day Content Strategy — $399
A clear plan for your next month of content.
Custom Growth Strategy — from $1,500/month
A custom proposal for broader needs or multiple locations.
BEFORE WE MEET
A few things
you might ask.
Do I need to commit to monthly support?
No. You can start with a one-time reset or strategy project. Monthly management starts with a three-month minimum, billed monthly, then continues month-to-month.
Will I need to provide photos and videos?
For most monthly packages, you provide the raw photos and footage. Editing and agreed content production are included; on-site filming and professional photography are quoted separately.
Which platforms can you help with?
Instagram, Facebook, TikTok, and other short-form platforms as appropriate. Your proposal confirms the exact platforms and distribution.
Are paid ads included?
No. Paid advertising and ad spend are separate from organic social media management.
Can you work with what I already have?
Yes. We can build on your current website and social presence. Growth Foundation includes website messaging recommendations, not website development.
How quickly will I see results?
There is no guaranteed growth timeline. The initial focus is a clearer brand presence, a consistent content plan, and ongoing performance review.
LET’S START WITH A CONVERSATION
Your business is personal.
Your marketing should be, too.
Tell me where you are, what’s working, and what feels stuck.
We’ll talk through a practical next step.
20 minutes · Opens Miriam’s existing booking page